Creativity
We develop fresh and innovative ideas to boost your business with unique and memorable solutions.
Fitness Industry Solutions
Elevate Your Fitness Business with CodeBrand
Custom fitness websites, online class booking, member management, and workout tracking apps designed to increase memberships, boost retention, and grow your gym or fitness studio.
Digital Transformation for Gyms & Fitness Studios
The fitness industry has evolved dramatically. Today's fitness enthusiasts expect seamless online booking, mobile apps to track workouts, and 24/7 access to class schedules and membership management. At CodeBrand, we understand that technology is now essential to running a successful gym or fitness studio.
We specialize in creating powerful fitness websites and digital solutions that attract new members, streamline operations, and keep members engaged long-term. Whether you run a boutique yoga studio, CrossFit box, personal training studio, or large gym chain, our technology helps you compete and thrive.
Our team has worked with fitness businesses of all types—from solo personal trainers to multi-location gym franchises. We know the challenges you face: member retention, class scheduling complexity, payment processing, and competition from budget gyms and at-home fitness apps. Our solutions address these challenges head-on.
58%
Better Retention Rate
94%
Member Satisfaction
600+
Fitness Businesses Served
Specialized Services for Fitness Businesses
Comprehensive fitness technology solutions designed to grow memberships and increase retention
Professional Gym Websites
Stunning, conversion-optimized fitness websites that showcase your facilities, classes, trainers, and membership options. Mobile-responsive designs that turn visitors into members with strategic calls-to-action and virtual tours.
- Custom design reflecting your brand
- Virtual facility tours and photo galleries
- SEO optimized for local fitness searches
Online Class Booking & Scheduling
Powerful class booking systems that let members reserve spots 24/7, reduce no-shows with automated reminders, and optimize class sizes. Real-time capacity management and waitlist functionality included.
- 24/7 online class reservations
- Automated reminders and confirmations
- Waitlist and capacity management
Member Management Portal
Comprehensive member portals where members can manage memberships, view workout history, track progress, update payment methods, and access exclusive content. Reduce admin work and empower members.
- Self-service membership management
- Workout history and progress tracking
- Payment and billing management
Fitness Mobile Apps
Custom mobile apps for iOS and Android that keep members engaged with workout tracking, progress photos, nutrition logging, class schedules, and social features. Push notifications drive attendance and retention.
- Workout and exercise tracking
- Push notifications and engagement
- Social features and challenges
Personal Trainer Booking
Enable personal trainers to manage their schedules, accept bookings, process payments, and track client progress. Members can easily book sessions, see trainer availability, and manage their training packages online.
- Trainer scheduling and availability
- Package and session management
- Client progress tracking
Nutrition & Meal Planning
Integrated nutrition tracking and meal planning tools that help members achieve their fitness goals faster. Recipe libraries, macronutrient tracking, and customized meal plans increase member engagement and results.
- Macro and calorie tracking
- Custom meal plans and recipes
- Progress and goal tracking
Our Proven Development Process
A transparent, collaborative approach that ensures your fitness technology project drives results
1
Fitness Business Discovery
We start by understanding your fitness business model, target audience, class structure, and growth goals. We'll analyze your current member journey and identify opportunities to improve retention and acquisition.
1
2
2
Member Experience Design
Our design team creates engaging, motivational designs that inspire action. We design every touchpoint—from website to mobile app—to be intuitive, beautiful, and conversion-focused.
3
Development & Integration
We build your solution with modern technologies and integrate with your existing systems—payment processors, access control, CRM, and marketing tools. Everything works together seamlessly.
3
4
4
Launch & Member Onboarding
We train your staff on the new systems and help migrate your existing members. Our launch strategy includes member communications, tutorials, and support to ensure smooth adoption.
5
Growth & Optimization
After launch, we monitor key metrics like member retention, class attendance, and booking rates. We continuously optimize to drive better results and add new features as your business grows.
5
Why Fitness Businesses Choose CodeBrand
We're fitness technology specialists committed to helping gyms and studios thrive
Fitness Industry Expertise
We've built solutions for 600+ gyms, studios, and fitness businesses. We understand member retention, class dynamics, and the unique challenges of the fitness industry.
Proven Retention Improvement
Our clients see an average 58% improvement in member retention through better engagement tools, mobile apps, and automated communication.
Mobile-First Approach
Fitness enthusiasts live on their phones. Our mobile-first designs and native apps ensure your members can book, track, and engage anywhere, anytime.
Seamless Integrations
We integrate with major fitness software platforms, payment processors (Stripe, PayPal), access control systems, and marketing tools to create a unified ecosystem.
Member Engagement Focus
Every feature we build is designed to increase member engagement, attendance, and results—which directly translates to better retention and referrals.
Dedicated Support
Our support team understands fitness operations. We're here to help with everything from technical issues to strategy and best practices.
Real Results for Fitness Businesses
See how we've helped gyms and studios increase memberships, boost retention, and grow revenue
58%
Improvement in member retention with mobile app and engagement tools
3,500+
Monthly class bookings automated through online scheduling
72%
Reduction in no-shows with automated reminder system
"The mobile app CodeBrand built for our CrossFit box has been incredible. Members can track their PRs, reserve spots in classes, and see leaderboards. Our retention has gone from 68% to 91% since launching the app. Members are more engaged than ever, and we're getting tons of referrals from happy members showing off the app."
Alex Rodriguez
Owner, Iron CrossFit
CrossFit Box - 450 Members
"We run a boutique yoga studio, and before CodeBrand, we were managing class bookings through a clunky third-party system that our members hated. Now we have our own beautiful booking system integrated right into our website. Class attendance is up 40%, no-shows are down 72%, and our members love how easy it is to book and manage their reservations."
Sarah Mitchell
Founder, Zen Flow Yoga Studio
Boutique Yoga Studio - 3 Locations
Built with Modern, Scalable Technology
We use cutting-edge tools and frameworks to build fast, reliable fitness technology
⚛️
React
📱
React Native
🟢
Node.js
🔷
PostgreSQL
☁️
AWS
💪
Fitness APIs
Common Challenges We Solve
Fitness-specific problems require specialized technology solutions
Problem: Poor Member Retention
Members sign up but disappear after a few months. Average gym retention is only 71%, meaning you're constantly replacing churned members instead of growing.
Solution: Mobile apps with workout tracking, progress visualization, social features, and automated engagement campaigns that keep members motivated and coming back.
Problem: Class Booking Chaos
Managing class bookings via phone calls, spreadsheets, or outdated systems wastes staff time. Members get frustrated when popular classes fill up or they forget to reserve spots.
Solution: 24/7 online booking system with real-time capacity, waitlists, automated reminders, and easy cancellations that eliminate administrative burden.
Problem: Competition from Budget Gyms
Planet Fitness and other budget gyms compete on price. You need to differentiate through superior service, community, and technology that budget gyms can't match.
Solution: Premium technology experience with custom apps, personalized workouts, progress tracking, nutrition guidance, and community features that justify premium pricing.
Problem: Lack of Member Engagement
Members pay but don't attend. Low engagement leads to cancellations. You need ways to keep members motivated, track progress, and celebrate achievements.
Solution: Gamification, progress tracking, achievement badges, leaderboards, challenges, and social features that make fitness fun and create accountability.
Ready to Transform Your Fitness Business?
Let's discuss how custom fitness technology can increase your memberships, boost retention, and grow your revenue. Schedule a free consultation with our fitness technology experts today.
Free demo available • No commitment required • Response within 24 hours
Speed and quality set us apart
We create solutions with an agile, creative, and high-quality approach so your brand stands out online.
Tecnology
We use modern and efficient tools to build secure, fast, and scalable solutions.
Support
We support our clients every step of the way with fast and reliable technical assistance.
Collaboration
We become an extension of your team, working together toward your business goals.